Welcome

Marketing Solutions that Connect Your Business to Lasting Success

At The Katz Connection, we’re passionate about helping small businesses thrive. Our friendly, hands-on approach ensures that every client feels supported and empowered to achieve their goals. From crafting strategic marketing plans to navigating the complexities of eCommerce, we’re here to guide you every step of the way. Whether you’re building your brand, scaling your digital presence, or launching a new product, we connect your vision to real results.

Meet Susan Katz, Founder

Susan Katz is the driving force behind The Katz Connection. With over three decades of experience in marketing, eCommerce, and product development, Susan is known for her ability to uncover opportunities, craft creative strategies, and deliver measurable results.

Her journey began in the corporate world, where she honed her skills in marketing and analytics, managing large-scale projects for nationally recognized brands. Transitioning to consulting, Susan realized her true passion: helping small businesses and entrepreneurs succeed in a competitive digital landscape.

Susan brings a unique combination of expertise and empathy to her work. She’s not just a consultant—she’s a collaborator who listens, understands, and values the insights of every business owner she partners with.

Expertise:

  • Digital Marketing (SEO, Social Media, Paid Ads)

  • eCommerce Growth Strategies

  • Amazon Seller Central & Etsy Optimization

  • New Product Development & Pricing Strategies

  • KPI Reporting and Analytics

A Personal Note from Susan:
“Running a small business is more than just a job—it’s a dream, a passion, and a path to creating the life you’ve always envisioned. I started The Katz Connection to help business owners like you turn those dreams into reality. Whether it’s finding smarter ways to grow, creating strategies that work, or simply freeing up your time to focus on what matters most, I’m here to support you every step of the way.

Your success is my success, and nothing makes me happier than helping you build a thriving business that not only grows but gives you the freedom and quality of life you deserve. Together, let’s make your vision a reality.”

Our Connections

At The Katz Connection, we know that great results often come from strong partnerships. That’s why we’ve cultivated a network of trusted professionals who bring specialized expertise to your business. When your project calls for additional skills, we connect you with the best in the business.

Our Partners:

  • Video Production Experts: Engaging video content is key to standing out online. Our video production partners create polished, professional videos to tell your story.

  • Bookkeeping Services: Keep your finances on track with the help of our trusted bookkeeping professionals, so you can focus on growing your business.

  • Web Design Specialists: Need a new website or a refresh? Our web design partners build visually stunning and highly functional sites that convert.

  • Brand Design Professionals: Whether it’s a new logo or a complete brand overhaul, our design experts ensure your visual identity shines.

  • Content Writers: For projects that need additional copywriting support, our network of skilled writers ensures your message resonates.